Tags Configuration with Synthetic Users Tool

When a new Synthetic User model is created, a new tool is installed in the JENTIS Platform to collect the necessary information for the process. By default, some data collection tags are installed to gather the specified information.

This article outlines the tags installed by default, their functions, and the types of data they collect.

Tags and Descriptions

Tag
Mandatory
Description

User Raw Data

Collects and maintains information about the Synthetic User itself.

Session Raw Data

Collects and maintains information about the Synthetic User Session. The following session data is collected:

  • Navigator Language

  • Navigator Platform

  • Navigator User Agent

  • Window Screen Width

  • Window Screen Height

  • Referrer

Pageview Data

  • Collects pageview data for non e-commerce page types. The following page information is collected:

    • Document Location Hostname

      • Derived from a Client-Side Variable

    • Document Location Pathname

      • Derived from a Client-Side Variable

    • Referrer

      • Derived from a Client-Side Variable

    • Content Category 1 (Optional)

      • Derived from a _jts.push() property content– see the code example. [contentCategory1]

    • Content Category 2 (Optional)

      • Derived from a _jts.push() property content– see the code example. [contentCategory2]

    • Content Category 3 (Optional)

      • Derived from a _jts.push() property content– see the code example. [contentCategory3]

Code Example

CODE

_jts.push({
  "track" : "pageview",
  ...
  "contentCategory1" : "category1",
  "contentCategory2" : "category2",
  "contentCategory3" : "category3"
  ...
});

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Search Data

Collects data on completed searches on the website. The following search information is collected:

  • Search Term

  • Count of Results

  • Found Product IDs

Code Example

CODE

_jts.push({
  "track" : "search",
  ...
  "term" : "shoe black",
  "countresults" : 145
  ...
});

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Productview Data

  • Collects data from product detail page views on the website. The following product information is collected:

    • Product ID

    • Product Name

    • Product Price

    • Product Discount

    • Product Category 1

    • Product Category 2

    • Product Category 3

Add-To-Cart Data

  • Collects data on items added to the cart. The following information is collected:

    • Product ID

    • Product Name

    • Product Price

    • Product Discount

Remove-From-Cart Data

  • Collects data on items removed from the cart. The following information is collected:

    • Product ID

    • Product Name

    • Product Price

    • Product Discount

Order Data

  • Collects data on successful orders/purchases on the website. The following information is collected:

    • Order ID

    • Order Gross Value

    • Order Shipping Costs

    • Product IDs

Scroll Tracking

  • Collects scroll depth information from visitors on the website. The following data is recorded for each page:

    • Scroll Depth ([10%, 25%, 50%, 75%, 90%])


If you have any questions or suggestions, contact us through our Helpdesk.

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