Vendor Consent Settings

In JENTIS Tag Manager, every vendor has a dedicated Consent Settings option. These settings determine how and when a vendor’s tools are activated, based on your consent configuration.

This allows you to control whether a vendor’s tools require user consent before running, and if so, how they behave in different consent scenarios.

Available Modes

1. Consent Mode

• Behavior: Tools linked to this vendor activate only after user consent is received.

• Use case: When you must strictly follow the user’s opt-in decision for compliance.

2. Essential Mode

• Behavior: Allows a split configuration for each tag in this vendor’s tools:

  • One configuration when consent is given

  • Another configuration when consent is denied

• Use case: When essential functions must still run without full tracking, but enhanced features should only run after consent.

3. No Consent Mode

• Behavior: The tool activates immediately, regardless of user consent.

• Use case: For tools that are legally permitted to run without consent (e.g., certain strictly necessary services).

✅ Tip: Carefully review the legal requirements in your jurisdiction before choosing No Consent Mode. This ensures that your configuration remains compliant with applicable data protection regulations.