# Can data subjects opt out from the processing of their data?

By integrating its tracking with a Consent Management Platform (CMP) via JENTIS, the Customer enables website visitors to easily opt-out of tracking at any time through the consent banner provided by the CMP. This integration ensures that users have control over their data and can manage their tracking preferences in compliance with the requirements under the applicable privacy laws. When a user opts out from processing of its personal data via the CMP, JENTIS is synchronised to record the user choice in the system.


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