Glossary

Here is a list of product specific terminology that we are using in our configurations:

• Account

Account refers to a customer’s profile within JENTIS SaaS. The customer (“Account owner”) creates an Account, defines an Admin, and manages other Account users within it. Within an Account, containers are created to organize and manage data capture activities.

• Container

Container is a component within an Account that is associated with a specific domain. It hosts all the consents, vendors, tools, and tags for that domain. Multiple containers can be created per Account, but each container is dedicated to a single domain (see JENTIS Container Manager).

• Consent configuration

Consent configuration refers to the settings managed by the Account owner to control consents for each Container. This includes configuring consent for each vendor, tool, and tag within the Container (see JENTIS Consent Manager).

• Vendor

Vendor is a third-party destination where the Account owner sends data. Consent settings can be configured at the vendor level.

• Tool

Tool sets the criteria for sending data to a vendor based on consent decisions of a data subject, data substitutions, and / or even specific campaign goals. The Account owner configures tools to handle different tracking scenarios.

• Trigger

Trigger defines when to send data to a destination. The Account owner configures triggers to determine the specific conditions and timing for data transmission.

• Tag configuration

Tag configuration involves assigning one or multiple tags to each Tool. These tags correspond to specific data subject interactions, enabling the Account owner to align data transmission in specific Tools with appropriate consent permissions (see JENTIS Tag Manager).